I Tried Five Coupon Apps: Here Are the Three I’m Keeping
In 2022, 91% of Americans used at least one coupon, and some 177.9 million people redeemed digital coupons. Meanwhile 99.5% of all coupons issued last year expired unused.
According to a survey by Deloitte, 72% of consumers expect higher prices this year, and they’re compensating by planning for fewer gifts and cutting back on non-gift holiday spending.
The same survey estimates about 66% of consumers plan to take advantage of promotional days and Black Friday sales, but with elevated prices seemingly here to stay, shoppers can use all the savings help they can get.
According to CapitalOne, Americans are on the hunt for a bargain this holiday season, and using coupons plays into that mindset.
To help combat rising costs, many consumers are turning to their smartphones. While no solid numbers for coupon apps in use are available, according to Statista, nearly 60% of American consumers used online coupons in 2023. With numerous coupon apps available for download, saving money through couponing is easier than ever.
Time is money, so why not save some of both? I tried five coupon apps that can help savvy shoppers save money on food and retail purchases, how they work, and the three I’m keeping.
